Amid the panoply of self-styled trading experts broadcasting on YouTube, Uncle Bruce is one of the more interesting figures showing off some of his financial experience to online audiences.
Offering some key tips on trading strategies and more, Uncle Bruce sounds off from his location in Canada, offering analysis during a trading day, including evaluation of the Dow Jones Industrial Average and individual equities.
Who Is Uncle Bruce?
Uncle Bruce, as described on his own website, is a 60-something, bagel-loving YouTuber. He’s also a former stockbroker, and, surprisingly, is schooled in watchmaking.
Uncle Bruce started reporting on the stock market on YouTube in 2020, and has gained his own following among investors.
Uncle Bruce Stock Picks
Like some of these other stock pundits, Uncle Bruce’s stock picks are eclectic. One of the more prominent ones is Gamestop (GME), where Uncle Bruce has promoted the potential of this equity as a ‘meme stock’ and a pivoting stock in its segment.
Another big pick from Uncle Bruce is SoFi Technologies (SOFI), a personal finance company in California. Uncle Bruce had promoted SOFI around its merger with IPOE as an SPAC.
Another top Uncle Bruce pick is Micron (MU), a computer memory company.
In general, Uncle Bruce has promoted the idea of making plays based on microchips, in an era where microprocessors are fundamentally scarce. We hear a lot about the scarcity of chips for everything from cars to consoles, and Uncle Bruce has integrated that into his stock analysis in the past.
Among traders, there’s also some controversy over whether Uncle Bruce has selected blue-chip companies, for example, Apple, as a major pick based on commentary and changing advice related to price points.
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As with most experienced stock traders, Uncle Bruce reveals in analysis and commentary that there is more to market insight than simply recommending a given stock no matter what happens to its price, or what its market context happens to be over a particular length of time as demonstrated on an equity chart.
He also makes the distinction between investing in equities with straightforward stock purchasing, and the types of strategies involved in call and put contracts.
Stock Market with Bruce SPACs
In addition to the IPOE/SOFI merger, Uncle Bruce has in the past asked fans to watch SPACs like VGAC, and GHVI.
He’s also given some guidelines for contracts on SPACs, saying that investors should get 6 to 9 month contracts to allow for an SPAC to be joined to a public company.
Uncle Bruce has also indulged in the philosophy of battling short-sellers, where certain stocks can be run up based on perceived chicanery within the market.
Uncle Bruce Track Record
Like other YouTube pundits, Uncle Bruce’s track record is mixed.
Uncle Bruce has reported accurately on many of the SPAC practices mentioned above. Having said that, a resounding portion of his past picks are now very much down from all-time highs. For example, as SOFI is at less than half of past prices, and some of the other equities are also highly underwater.
Lately, Uncle Bruce has been looking at the DJIA as a marker, which is a fairly standard way to evaluate the markets.
Stock Market with Uncle Bruce Review
To review, Uncle Bruce makes a variety of equity calls and talks about the history and projections of certain equities.
One of the interesting parts of his analysis and history is his position with meme stocks and the self-labeled ‘apes’ who have indulged in meme stock trading.
In looking at the response to Uncle Bruce on Reddit, where many traders express their personal opinions, we see that Uncle Bruce had fallen out of favor with many of the apes including followers of pundits like Trey of “Treys Trades” and others because of his perceived bashing of AMC.
In other words, since Uncle Bruce promoted GME but not AMC, it earned him some controversy with that audience.
Uncle Bruce Website
On the Uncle Bruce website, there’s not a lot of market analysis per se.
There is content that is mostly some advertisements for classes that can help traders to understand things like put and call options.
It’s more of an educational learning center for starting investors and a place for uncle Bruce to show what he has to offer. The website also explains certain asset classes like stocks and options.
Visitors can also read about upcoming events, or look for merchandise in an e-commerce store.
Uncle Bruce YouTube
YouTube is where Uncle Bruce actually displays his day-to-day market trading advice.
For long periods of time during a market day, Uncle Bruce will sit in front of the screen, speaking to whoever’s listening about the gyrations of the market. He’ll look at where the Dow is and where it’s headed, and then he’ll cover some returning classics, while also giving tips on exchange traded funds and more.
In going over ideas about market sentiment and current events, Uncle Bruce will also cover other kinds of index behavior, like the movements of the NASDAQ and the S&P 500. Also included in commentary is information on sectors of the market in general, and commentary on whether market makers can do certain things to influence the markets.
Uncle Bruce also reviews particular put and call options, and tells stories about his past experience in order to show how market cycles may happen.
Part of Uncle Bruce’s analysis also includes responses from fans and persons who tune into his broadcasts. Here, involved parties can discuss the appeal of a particular equity or contract, and predict what’s going to happen to a certain part of the market during a given time frame.
Uncle Bruce might, for example, go over strategies of how to buy deep in the money, or how to use covered calls for some market play.
He may also give remarks on what price points will be good to buy individual equities, based on past performance and other factors.
In going over past practices from decades ago, Uncle Bruce brings a level of insight and analysis to current markets that’s partially based on comparing how things used to be done in addition to how they are being done now.
This can be a way for new traders to get oriented to the market and Uncle Bruce gives some generally instructive tips and information on things like SPAC mergers.
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