OnlyFans, while a U.S.-based social media platform, falls under the “nontraditional” category. It’s amassed an enormous following of engaged fans which begs the question: “can I buy OnlyFans stock?” – unfortunately the answer is no, not currently. No OnlyFans IPO is scheduled and so only private investors can prosper currently from its successes.
What Is OnlyFans?
OnlyFans is a social media platform for content creators. Creators offer video, image, and musical content to their “fans” in exchange for a monthly subscription premium.
OnlyFans doesn’t have a spotless history, though. Its original mission (to offer a website for content creators to monetize content without the use or need of advertisers) seems to have been muddied by recent controversies — not to mention the fact that religious and otherwise conservative groups don’t view the platform as beneficial for society.
It was perhaps widespread confinement to home in 2020 that catalyzed the spike in fans engaging with content producers. Beyonce gave a nod to the platform in her remixed version of the song “Savage,” further bolstering its reach.
However mass adoption has not extended to public investment opportunities. While analysts expect an IPO in coming years, would-be OnlyFans investors must for now check in regularly at EDGAR, the database housed by the Securities and Exchange Commission (SEC) to see if the company files an S-1 to declare its plans to go public. Before a company can begin selling shares publicly, it must file an S-1 with the SEC.
Is OnlyFans a Public Company?
As of June 2021, rumors swirled that the company was conducting a substantial funding round that could propel its valuation skyward, past $1 billion, thanks to its rocketing popularity over the past year or so.
With that said, OnlyFans’ primary focus was institutional funding for expansion, and it has yet to announce going public.
Typically, a company that seeks funding in an effort to bring it from private to public will seek several rounds of funding, sometimes as many as six, before it goes public on a stock exchange.
What Company Owns OnlyFans?
Tim and Thomas Stokely founded OnlyFans in 2016 with a bit of help from their father, Guy Stokely. Tim is the current CEO; Thomas, the COO; and Guy, the CFO.
In 2018, Leo Radvinski — known for his “work” with other such sites as MyFreeCams — bought 75% into the parent company of OnlyFans, Fenix International, Ltd., becoming a director. Before Radvinski’s buy-in, OnlyFans was considered a “safe for work” platform. It wasn’t until after he became a three-quarter owner that the platform’s focus increasingly shifted to NSFW content.
Fenix International, Ltd. was founded in 2016 with a filing date for Incorporation of September 1, 2016. Since its founding, Fenix International, Ltd has changed office locations three times.
How Much Money Is OnlyFans Worth?
Before we get into actual figures, let’s revisit the fact that OnlyFans is seeking funding. How much, from where, and why?
The Raine Group signed on to help the company begin soliciting investors, but several firms with deep pockets passed — and fast. According to research, the company seeks “legitimacy” and to at least partially cash out Radvinski to give the Stokely family better standing.
Many another company with similar growth as OnlyFans enjoys would have raised the money sought much more rapidly.
The pitch deck compiled from this funding round looks as follows, with actual 2020 figures, actual 2021 figures through Q1, and projected figures for 2022.
GMV:
- 2020 – $2.2 billion
- 2021 – $5.9 billion
- 2022 – $12.5 billion
Net revenues:
- 2020 – $375 million
- 2021 – $1.2 billion
- 2022 – $2.5 billion
FCF:
- 2020 – $150 million
- 2021 – $620 million
- 2022 – $1.2 billion
OnlyFans has paid its creators $3.2 billion since the company founding in 2016.
Other facts and figures include:
- Over 300 creators are earning $1 million every year or more.
- About 16,000 creators earn $50,000.
- More than 7 million users have paid monthly subscriptions and even more users access the free content.
Prior to Radvinski’s interest, OnlyFans was a reputable company, but since he bought 75% ownership of Fenix International Ltd, the company has “suffered” from the obvious NSFW label — even though this aspect of the business is suspiciously left out of pitch-deck information. This is something many investors had a problem with, as it was considered by many potential investors to be disingenuous false advertising.
Who Made OnlyFans Famous?
While no one person made the company famous, U.S.-based actress, Bella Thorne (best known for her role on the Disney Channel show, “Shake It Up”) was OnlyFans’ first-ever creator to earn $1 million within 24 hours of joining — and another million before the end of her first week on the platform.
Partly because she’s a prior Disney child star on an NSFW platform and partly due to rumors that OnlyFans couldn’t pay other creators when she earned her windfall, Thorne has sparked some controversy.
There are several other famous people on OnlyFans, such as:
- Casanova
- Cardi B
- Blac Chyna
- Tyler Posey
When Is OnlyFans’ IPO Date?
In June 2021, Bloomberg stated that OnlyFans was seeking funding to the tune of more than $1 billion.
By August, it was clear that was not going to happen. Axios reported in August that many venture capitalists cannot invest in companies serving adult content.
As of November 2021, there is no known IPO date for OnlyFans.
Is OnlyFans Illegal?
While some conservatives may wish it was, OnlyFans is not illegal, and neither is its content nor website.
While OnlyFans isn’t as big as other adult industry sites, it sure does rake in the cash.
Can You Screenshot OnlyFans?
Can you screenshot OnlyFans and should you screenshot OnlyFans are two different questions.
Can you? Yes.
Should you? No.
In fact, it’s against the website’s Terms & Conditions specifically because it’s a way for users to take and illegally sell a creator’s content. Okay, but what if you’re not planning to sell the content? What if it’s just for (ahem) personal use? Well, that’s a grey area…
Basically, you can take screenshots, but you shouldn’t — but creators have no way of finding out if you did. Quite the conundrum…
OnlyFans investment, as with any other investment, is a personal decision. When and if OnlyFans goes public with an IPO, it may be a good investment. However, OnlyFans is currently not a stock you can buy.
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